The campaign also supports a great cause for former NFL players.
Just as you start feeling the FOMO from all those Super Bowl parties and football fans posting their game-day snacks, you can turn that Super Bowl envy into a reality.
Southern Recipe announced its 16th annual Pork Rind Appreciation Day campaign, and the grand prize is bigger and crunchier than ever: A trip to the 2026 Super Bowl in Santa Clara, California, plus a year’s supply of brand’s pork rinds.

From now until February 9, 2025, fans can visit porkrinds.com to enter the sweepstakes for a chance to win the grand prize, which includes two Super Bowl tickets, hotel, airfare, and a year’s supply of Southern Recipe’s famous pork rinds.
The campaign, in partnership with NFL Hall of Famer Thurman Thomas, also supports the Gridiron Greats Assistance Fund (GGAF), which helps former NFL players with health and medical expenses after they retire.
How to enter the Sweepstakes
According to the official rules, no purchase or payment is required to enter. The sweepstakes ends on February 9, 2025, and there will be one winner. You can enter once per day. Here’s how to join: